Comments on: All This Motrin Mess Gives Me a Headache

By: » Was Motrin being a pain? Moms, help me out! Web Pro’s Peak Marketing and Web Tips Blog

Thu, 20 Nov 2008 00:15:54 +0000

[...] Thankfully, a YoutTube user has posted it for folks to view, and I’ve embedded it below (big thanks to Dilbert is Funny for a Reason). [...]

By: Looking back, Motrin ad pain worsened by not fully embracing social media | Justin case you were wondering

Tue, 18 Nov 2008 04:25:12 +0000

[...] easy for us to watch from afar and criticize JNJ, but as John Taylor mentioned in his post last weekend we need to take a look at how the blogosphere has reacted to the Motrin ad and make sure we [...]

By: Leslie

Leslie — Mon, 17 Nov 2008 19:25:28 +0000

Thanks for linking to my blog! Great information in this post.

By: Carrie

Carrie — Mon, 17 Nov 2008 14:51:17 +0000

I wonder if they knew that last week was International Babywearing Week? LOL!

By: instinctparenting

instinctparenting — Mon, 17 Nov 2008 05:24:44 +0000

Thanks for linking to my blog! I love your ideas and suggestions.

By: Trevor

Trevor — Mon, 17 Nov 2008 04:53:29 +0000

They’ve alredy started issuing personal letters from VP of marketing. Not bad for a Sunday night response. judging from the chatter on twitter about this fiasco/gaffe, if motrin comes out alive using one or several of your recomendations, they will have built some serious social media cred.

By: April

April — Mon, 17 Nov 2008 03:10:12 +0000

Well either they heard you or someone from within gave them the same advice. The ad has been removed from their website and a few blogs are posting copies of apology letters they received.

I’m thinking the other recommendations you’ve made will be coming along soon too.

By: Lia

Lia — Mon, 17 Nov 2008 03:06:24 +0000

I think an add campaign, much like this one, on the headache that screwing up this royally, would be fitting.

Then maybe the tagline: We caused your pain. Motrin will fix it.